A thousand words paint the perfect picture. Let's start with your brand.
What do your customers long for? What do they crave? How can we position your offer as the key to unlocking these desires?
I write branded web copy for websites that sell.
DOES YOUR WEB COPY CAPTURE THE HEART & SOUL OF YOUR BRAND?
Is your website missing a clear and consistent message?
Is the purpose of each page immediately clear?
Are people landing on your page but not taking action?
Is your web content lacking the fire that sparked your business idea?
Is your website confusing your customers?
Are you missing from Google?
Get it right the first time and avoid losing customers to an unclear brand message and copy that doesn't convert.
1. Branding Session
What is your business all about?
Before I write anything, we will book in a brainstorming session to discuss your brand and create profiles of your target audience. It is your brand vision and knowledge of your customer base that will shape the content on your website. We will then devise a content plan driven by your business goals.
2. Content Creation
What is your brand voice?
When we have agreed on a content brief, I will start drafting your web copy. I will write and rewrite your copy until I succinctly channel your brand voice.
I use proven copywriting practices to connect with your audience on an emotional level and drive sales behaviour.
How will people find you?
Once my draft has been approved, I will optimize the content based on the best SEO practices.
My web packages include backend and on-page SEO to help your future costumers find you on Google. SEO should never interfere with your brand voice.
Success With Clients
Sometimes, it's best to let the words speak for themselves. Head to my portfolio to take a look at some of my writing samples. You can also take a look at testimonials from my web copy clients below.